Change the Game.
Visibility and Impact for All
of Your Student Athletes.
BUILD YOUR WINNING TEAM.
We partner with leading universities to elevate the media presence, the income potential, and the influence of every student-athlete. We translate their personal brand potential into lasting commercial value by connecting them to a new world of business, advertising and marketing opportunities.
Campus Strategies
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We will build your brand, grow your following, and land marketing deals that are right for you. From strategy to social, we turn your talent into your business.
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We'll help you create authentic content to build visibility and impact to attract fans and brands to your world across major social media platforms. The goal? Finding and sharing your credible voice and turning it into a market force.
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Mastering media interactions is essential for athletes aiming to build and protect their brand. Our media training equips you with the skills to confidently handle interviews, press conferences, marketing initiatives, and social media, ensuring you present your best self across every opportunity.
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By proving financial value through real-world commercial deals, partner universities can show prospective athletes increased value during recruitment.
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Using our decades of advertising and talent history, Ethic works as a liaison between you and the business of sports, so you get the the best contracts with the best terms possible.
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Ethic prefers to setup an on-campus office to act as a hub for student athletes promotion. Here we can advise, produce and engage student athletes in real time, in person.
Supercharge Your Athletic Department.
Your student athletes.
Leveled up.™
For decades, we’ve helped brands maximize their marketing and advertising across education, sports, gaming and more. Now, we’re flipping that experience and leveraging it for the benefit of member athletes. We’ll open the doors to business, branding and opportunity beyond the reach of most other agencies.
SF 49ers
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Phoenix Suns
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LA Rams
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NWSL
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LMU
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ASU
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GCU
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NASCAR
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SF 49ers - Phoenix Suns - LA Rams - NWSL - LMU - ASU - GCU - NASCAR -
The Gameplan.
CUSTOM BRAND PLAYBOOK
Not just a look that stands out, but a complete visual and a custom communications plan built around you. Your goals. Your personality. What you stand for.
CONTRACTS & NEGOTATIONS
Before you put on the team hat, make sure you’re getting the absolute most out of your contracts in both pay, benefits and long-term potential.
MEDIA SAVVY & TRAINING
Communicate confidently in interviews, manage your public image, handle tough questions, and leverage media platforms for your ultimate goals.
CONNECT WITH BRANDS
Be connected with companies and advertisers with similar goals and objectives as you. Align your beliefs with opportunities in the market.
CONTENT PRODUCTION
Schedule shoots and productions with Ethic to fulfill strategic deliverables for influencer campaigns and media sprints.
YOUR SPECIAL SAUCE
We’ll put what makes you, YOU, at the center of everything we do. And we’ll provide mentorship with truth, candor and ethics of course.
Powered by Purpose. Just Like You.
Schedule our tryout.
Relationships are at the heart of what we do. We’d love to talk in-person and get to know your institution and your goals. We can support a single team or the entire athletic department. Get a competitive advantage by giving one to your future student athletes.